Tourism receipts will return to high levels in 2013 if the popularity of Greek destinations continues to increase in the main foreign markets, according to forecasts by the president of the Association of Hellenic Tourism Enterprises (SETE), Andreas Andreadis. Based on the current data, takings in 2013 from incoming tourism may reach or exceed 11 billion euros as daily Kathimerini reports.
If that does happen it will make 2013 the fourth best year in tourism receipts, after 11.6 billion in 2008 and 11.3 billion in both 2006 and 2007. Such a return to growth could provide significant relief to the Greek economy. Even this year, which saw a significant reduction in bookings at the start of the season, takings will end up at an estimated 10-10.3 billion euros, down from 10.5 billion in 2011. In 2010 they had amounted to just 9.6 billion euros. Andreadis adds that 2013 is expected to register a new record in arrivals from abroad, provided political and banking stability are not threatened and value-added tax in food catering is reduced.
Meanwhile, co-operation between Greece and China in tourism and cultural fields was discussed at an event hosted by the Hellenic Chinese Chamber organized ahead of the Money Show which coincided with the 40th anniversary of the establishment of diplomatic relations between Greece and China. ‘The big goal on behalf of Greek Tourism Ministry is a tourism flow from China,’ Tourism Minister Olga Kefalogianni said as GreekReporter website wrote. In 2011 the number of the Chinese tourists who visited Greece reached 80.000, but Greece is hopeful to lure more as there’s a growing fascination with many Chinese about Greece.
The Greek Ministry of Tourism is looking at visa validation issues and co-operating with the Ministry of Foreign Affairs to find ways to make it easier for Chinese visitors to come to Greece. There was also discussion of direct flights between the countries.
By: Private Santorini Tours
Posted: January 5, 2013, 9:44 pm