Last week we went through part three of the importance of a website. Now that you know why, how and when you need a website, let’s expand to blogs. This week we’ll talk about why you should have a blog and the basic elements of a blog. Don’t let the idea of a blog scare you away. They are easy to set up, operate and can be a ton of fun.
A blog is a great way to build your online presence and expand your business. We’ll take the time to discuss nine ways a blog can boost your business. A blog is designed to be changed more easily than a website. You can post information about new promotions, products, special events, and more. You can update blog posts daily or several times a week to keep communication open with your readers.
Quick Tips about Blogging:
Keep your posts personal. Direct you writing at your customers in a way that makes them feel comfortable communicating back with you. Encourage customers to leave comments and ask any questions they may have. Make them feel important.
Use keywords to increase traffic to your blog. Using keywords in optimal places on your blog can get the attention of search engines. Google keyword tool can help you figure out which keywords are most searched for.
If you’re worried about figuring out how to set up your blog, don’t worry. You’ll gain information about specific components of the blog. This includes the platform, setup, themes, and content. You can follow the tutorial on popular blog platforms and set up your profile. Choose a theme that correlates with your industry and start writing. Attracting readers doesn’t happen overnight. With some perseverance and nurturing, you will build the trust needed to convert readers to customers.
You’ll also learn the thirteen ways to publicize your blog. It’s essential to keep your blog accessible to customers and future customers. To fast forward your progress on blogging watch my guided tour www.I-StrategyMarketing.Net/guidedtour.
Next week we’re going to look at the world of article submission. The benefits of article submission are many and the strategy is easy. With the option of outsourcing the content production, little time and money are needed to gain exposure.
Posted: November 7, 2012, 4:36 pm
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