BMW Group presents mobility of the future

    BMW
    By BMW

    World premiere of the BMW i3 Concept and BMW i8 Concept
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    Frankfurt a.M. / Munich. The BMW Group showcases its visions of future mobility in the shape of the BMW i3 Concept and BMW i8 Concept studies. Unveiled for the first time, these concept vehicles provide a glimpse of the first electrically powered production cars from the new BMW i sub-brand, due to be launched as the BMW i3 in 2013 and the BMW i8 in 2014.

    “We are marking another milestone in the history of the BMW Group. As Chairman of the Board and an engineer myself, I am very proud of this project,” declared Norbert Reithofer, Chairman of the Board of Management of BMW AG, at Friday’s premiere of the two vehicles in Frankfurt. “As the world’s leading
    premium car manufacturer, our aim is to offer customers purpose-built electric-drive cars as well,” he added.

    With its zero-emission electric drive and a range of approximately 150 kilometres, the BMW i3 Concept has been specifically developed for use in an urban environment, its dynamic 125 kW electric motor and rear-wheel drive ensuring BMW-style dynamic handling. Thanks to its innovative LifeDrive
    architecture featuring a carbon passenger cell, the BMW i3 Concept combines an extremely low weight of 1,250 kilograms with optimal interior space and the highest crash safety levels. With four seats and a 200-litre luggage compartment, this vehicle is fully suited for everyday use.

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    Original: http://www.bmwusa.com/standard/content/experience/newsfeed/post/2011/07/29/BMW-Group-presents-mobility-of-the-future.aspx
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    Posted: July 29, 2011, 10:08 pm

    BMW

    BMW

    With the three brands, BMW, MINI and Rolls-Royce Motor Cars, the BMW Group has its sights set firmly on the premium sector of the international automobile market.
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