Basic Online Marketing Tools

    Business Finance Network, LLC
    By Business Finance Network, LLC

    Last week we talked about Clickbank and how it can help you draw in affiliates. Affiliates are golden because you can offer them a commission to sell your products and services while you are busy running your company. If you think about the amount of time you have, you will find it almost impossible to be selling around the clock and take care of daily needs.

    This week we’re going to talk about the use of basic online marketing tools. Whether you hire a webmaster or go it alone, there are tools out there to help you market your business online and track the results. Our next few weeks will help you understand tools like SEO, PPC and networking. Previously we’ve talk about forums and networking, but now we will get more into how to make it successful.

    PPC is an essential part of online marketing and is cost-effective. When compared to offline traditional forms of marketing, the cost a fraction of what you’re currently spending. Not only is the cost better, but the leads are qualified. Qualified leads mean more conversions and money in your pocket.

    SEO is a form of optimizing your website, blog and content. It’s essential to the success of your website in search engine results. You can learn the basics and write your own content or hire a freelancer to write content for you. Either way, when your content is keyword rich you get more visitors to your site.

    Next week we’re going to venture into the world of search engines. They do more than offer results when a user puts in keywords. There are many ways to work with your website and the properties of search engines to get your website to the top of search results.




    Original: http://i-strategymarketing.net/blog/basic-online-marketing-tools/
    By: joelbenton
    Posted: January 1, 2013, 8:29 pm

    Business Finance Network, LLC

    Business Finance Network, LLC

    A business growth network providing small business owners and entrepreneurs access to all the tools, resources and support they need to grow their revenues and profits faster.
    Full description

    Business Finance Network is a business growth network providing small business owners and entrepreneurs access to all the tools, resources and support they need to grow their revenues and profits...